5.1.5 Innovation challenge

Course subject(s) Module 5. Rethinking packaging

To develop an idea into a marketable product takes time and effort. In the following video Mirjam de Bruijn explains how she deals with making her product ready to sell.


  • You cannot do it alone. Find people to collaborate with to do the aspects you cannot do or don’t like to do yourself.
  • Arrange financial support, either within a company, by getting investors on board, or by winning prizes.
  • Keep your vision in mind and constantly check whether you’re still on track. If your product turns out to be unsustainable after all, be honest.
Creative Commons License
Sustainable Packaging in a Circular Economy by TU Delft OpenCourseWare is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at https://online-learning.tudelft.nl/courses/sustainable-packaging-in-a-circular-economy/.
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