2.0.1 Welcome to framing essentials

Course subject(s) Module 2. Framing essentials

How do you convince people that you have the right views, the better ideas?

Of course by the power of your arguments, but also by the way you structure or frame your arguments. This course is about framing and in particular about the game of framing and reframing that politicians play during their debates. You will learn what the underlying patterns are of these debates – how some politicians enter into their opponents frames (and often lose the debate), while others manage to reframe the debate.

During this course, you will probably learn that not only politicians frame – everyone does. People continuously frame and are being framed in the world of international politics, but also at work and at home. So even if you are not a politician, or do not have to deal with politicians, there might be some very practical takeaways for you.

In this module we will discuss two questions. What are the characteristics of a good frame? What is the impact of a frame? Also you will be challenged to reframe a politician who has her doubts about the man made character of global warming.

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Communicating Effectively: How to Inspire and Convince by TU Delft OpenCourseWare is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at https://online-learning.tudelft.nl/courses/communicating-effectively-how-to-inspire-and-convince/.
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