6.2.3 General Theory

Course subject(s) Module 6 – Business Modelling


Paid access:

Business Model Generation book, covering the business model canvas: https://www.amazon.com/Business-Model-Generation-Visionaries-Challengers/dp/0470876417/ref=sr_1_1?ie=UTF8&qid=1493905919&sr=8-1&keywords=osterwalder

On experimentation with business models in new ventures, Andries et al. (2013) SEJ: http://onlinelibrary.wiley.com/doi/10.1002/sej.1170/full

Open access resources:

A collection of tools related to the business model canvas of Alex Osterwalder: https://strategyzer.com/canvas

On combining multiple business models: Aversa and Haeflinger (2017) SMR: Download below.

On business model innovation in incumbents: Berends et al. SO: Download below.

Creative Commons License
Entrepreneurship for Engineers/ by TU Delft OpenCourseWare is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at https://ocw.tudelft.nl/courses/entrepreneurship-for-engineers/.
Back to top