The creative phase of generating your design has started last lecture and is now well underway! We hope you have created many ideas inspired by your design challenge. In doing so, you have diverged to generate many different ideas and converged again to end up with three promising ideas.  So, after having discovered the domain of morning rituals and having defined a design challenge in the past weeks, you are now in the midst of the creative design phase.

This lecture, it is time to turn your ideas into concepts! Firstly, Jelle Zijlstra will explain how to develop your list of requirements further so that you can make an informed choice between your concepts later on. Then, Stefan van de Geer, one of our most experienced design lecturers at the faculty of Industrial Design Engineering, will explain what a design concept entails, how to develop it and how to evaluate them. His lectures should help you to come up with a single concept at the end of this series of lectures. To support you in concept development, Koos Eissen will talk about – and show – some simple sketching techniques.

Have fun!