Important announcement

Dear visitor,

Please note that this OpenCourseWare platform will be replaced at the end of 2026 by a new platform (under the same url ocw.tudelft.nl).

Courses and their contents that are currently available the platform will partly be migrated. URL’s for this content will change and content might be unavailable for some time. In addition, some courses will not be available anymore.

If you are linking to specific courses on this platform (for instance for your students), please take timely measures to avoid problems with access. Possible actions are:

  • Download the materials to your local platform (laptop, server)
  • For educators only (including TU Delft lecturers): Contact us at ocw@tudelft.nl and inform us what course you are using in what context (institute, program, period of use, number of students). We will research (in collaboration with the authors of the course) and decide if we will migrate the course, and if yes, can supply you with a new url.

Thank you.

1.1.1 Welcome to the course

Course subject(s) Module 1: Introduction

Welcome everyone!

Do you want to start or grow your own business, go international, or avoid bankruptcy?

In this business and management course, you will learn the key steps to take to design or innovate your own business model. You will learn about the trade-offs to be made, and the design issues that are critical for a viable and sustainable business model.

This course will help you answer questions like: How do I create a simple business model in a structured way, how do I engage my users and how do I create value for my customers as well as revenue for my company?

Creative Commons License
How to Design a Successful Business Model by TU Delft OpenCourseWare is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at https://online-learning.tudelft.nl/courses/how-to-design-a-successful-business-model/.
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