Janine Benyus is a biologist, innovation consultant, and co-founder of the Biomimicry Institute.

In this video excerpt, taken from the Disruptive Innovation Festival 2014, Janine Benyus explains what biomimicry is. “It’s viewing nature not for what we can extract, harvest or domesticate, but for what we can learn.” 

While watching the video, try to discover why Biomimicry is regarded as one of the schools of thought that contributed to the Circular Economy.