Readings

• Example of inflight service

  Subject(s) 3. From Opportunity to Concept
  

• The impact of market orientation, product advantage and launch proficiency

  Subject(s) 4. From Concept to Business Succes
  

• The three step process

  Subject(s) 1. Can Design make Organisations more Innovative
  

• Useful fabrications

  Subject(s) 1. Can Design make Organisations more Innovative
  

Design Practice in Business by TU Delft OpenCourseWare is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Based on a work at https://ocw.tudelft.nl/courses/design-practice-business/.